Project Activities: SPREAD Sustainable Lifestyles 2050

Key Facts:
Project start: 1 January 2011
Project end: 31 December 2012

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Project Activities
What we will develop.

SPREAD Sustainable Lifestyles 2050 aims to develop a vision of sustainable lifestyles for Europe in 2050. This includes a roadmap of societal innovation actions needed to realize this vision. Through a multi-stakeholder process, the project:
Analysis and mobilization of current knowledge, experiences, new models and promising practices on environmentally, socially and economically sustainable lifestyles, including issues related to health, welfare, education and ageing populations;

Development of four scenarios for sustainable lifestyles by 2050 with four focus areas: sustainable moving, sustainable living, sustainable consuming, and sustainable society;

Visualization of concepts, visions, ideas and actions for new models of sustainable ways of living;

Preparation of policy recommendations and a research agenda for societal and social innovation and for the implementation and mainstreaming of the project’s vision for sustainable lifestyles in the EU by 2050.

Work
Package 1 The Baseline Report: existing knowledge on sustainable lifestyles

Description Stocktaking activities to create an inventory of existing knowledge in form of a baseline report to provide an overview of existing relevant studies and understand which barriers and drivers impede or encourage more sustainable lifestyles.

Work
Package 2 Social Platform Launch Conference & Workshop Series I: Introducing living, moving, consuming and healthy lifestyles

Description A conference to officially launch the social platform and to meet and work in the four working group theme areas.

Work
Package 3 Workshop Series II: Envisioning the potential for new sustainable lifestyles and their enabling factors

Description Visual materials presenting emerging best practices and a Policy Brief on sustainable lifestyles with barriers, drivers and the role of gatekeepers.

Work
Package 4 Workshop Series III: Future scenarios for new European social models

Description Four visualized and systemic future scenarios for new European social models which encourage a combination of economic, social and environmentally sustainable lifestyles in 2050; includes an illustrated timeline for each scenario with necessary steps to get to this vision.

Work
Package 5 Policy brief presenting the roadmap for sustainable lifestyles in 2050 with short and long term recommendations for different stakeholders and closing conference report.

Description Policy brief presenting the roadmap for sustainable lifestyles in 2050 with short and long term recommendations for different stakeholders and closing conference report.

Work
Package 6 Research Agenda

Description Final research agenda and recommendations for research policy that outlines future research needs to fill the knowledge gaps on sustainable lifestyles within European social models.

Work
Package 7 People’s Forum for identifying the meaning of sustainable lifestyles from the perspective of everyday life

Description Brings a ‘real-world’ perspective into the project through collecting information from everyday citizens participating in the People’s Forum interviews and focus groups and reporting and quantifying the results.

Work
Package 8 Communication & Dissemination

Description Project leaflets; Report on website and online platform interim evaluation; Short movies on emerging sustainable practices; Booklet summarizing the main results of the project

Work
Package-9 Project Management & Coordination

Description Project management and coordination is concerned with setting up mechanisms for communication between project partners, establishing and implementing the project governance structure, overseeing and reporting on project progress and interacting with the European Commission.

Work Package 1	The Baseline Report: existing knowledge on sustainable lifestyles
Description	Stocktaking activities to create an inventory of existing knowledge in form of a baseline report to provide an overview of existing relevant studies and understand which barriers and drivers impede or encourage more sustainable lifestyles.
Work Package 2	Social Platform Launch Conference & Workshop Series I: Introducing living, moving, consuming and healthy lifestyles
Description	A conference to officially launch the social platform and to meet and work in the four working group theme areas.
Work Package 3	Workshop Series II: Envisioning the potential for new sustainable lifestyles and their enabling factors
Description	Visual materials presenting emerging best practices and a Policy Brief on sustainable lifestyles with barriers, drivers and the role of gatekeepers.
Work Package 4	Workshop Series III: Future scenarios for new European social models
Description	Four visualized and systemic future scenarios for new European social models which encourage a combination of economic, social and environmentally sustainable lifestyles in 2050; includes an illustrated timeline for each scenario with necessary steps to get to this vision.
Work Package 5	Policy brief presenting the roadmap for sustainable lifestyles in 2050 with short and long term recommendations for different stakeholders and closing conference report.
Description	Policy brief presenting the roadmap for sustainable lifestyles in 2050 with short and long term recommendations for different stakeholders and closing conference report.
Work Package 6	Research Agenda
Description	Final research agenda and recommendations for research policy that outlines future research needs to fill the knowledge gaps on sustainable lifestyles within European social models.
Work Package 7	People’s Forum for identifying the meaning of sustainable lifestyles from the perspective of everyday life
Description	Brings a ‘real-world’ perspective into the project through collecting information from everyday citizens participating in the People’s Forum interviews and focus groups and reporting and quantifying the results.
Work Package 8	Communication & Dissemination
Description	Project leaflets; Report on website and online platform interim evaluation; Short movies on emerging sustainable practices; Booklet summarizing the main results of the project
Work Package-9	Project Management & Coordination
Description	Project management and coordination is concerned with setting up mechanisms for communication between project partners, establishing and implementing the project governance structure, overseeing and reporting on project progress and interacting with the European Commission.